Unless you want to develop anonymity, which is actually something that you would not want to do when you’re in an online business, you should create videos. After all, they are a more engaging type of online marketing, and they are easily shared. What’s more, they can be great sources of backlinks.
This happens when you’re going to submit your videos to the different video sharing websites. Every time you do so, you get a ping back to your video.
You also get one when someone watches it—just imagine how many inbound links that you can possibly get, especially if your video is so good and it will be getting a lot of traffic.
However, there are still some ways on how you can make sure the success of your videos:
1. Choose the website really carefully. Though there quite a plenty of choices for your videos, there are only a handful that are truly good. This means that they have excellent page rank, huge amount of traffic, and an excellent support system for their members. Good ones include Youtube, MotionBox, Photobucket, Google and Yahoo Videos, MetaCafe, DailyMotion, and iFilm.
2. Be as descriptive as possible with your videos. Use keywords in your description or caption box or even on the title of your video. This way, they can easily be searched and can obtain targeted traffic.
3. Choose the category wisely. It will also increase your chances of being read if you can place the articles at their most appropriate categories. For instance, if your video is all about politics, you may want to place it under politics than the generic entertainment section of the website.
Videos are powerful marketing instruments, as people would still go for the mantra “Seeing is believing.” Thus, make the most out of them by following the simple tips.
