Articles by Maryna
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16 Growth Hacks From Rising Tech Startups
16 Growth Hacks From Rising Tech Startups
By Maryna Burushkina
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AI Marketing tools of 2020: What are you already using as a part of your tech stack?
AI Marketing tools of 2020: What are you already using as a part of your tech stack?
By Maryna Burushkina
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NewsOgram is launching its ALPHA product at the WebSummit 2017
NewsOgram is launching its ALPHA product at the WebSummit 2017
By Maryna Burushkina
Contributions
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How can you increase your search engine marketing client base?
When defining your target audience, make sure that you don’t just looks at the demographics, but also focus more more on behavioral and psychographic characteristics of your audience. For example, what are their goals, what are their pain points with alternative solutions, what and who influences their decision, how they make decisions, what they like and don’t like. This information will help you shape the target audience but also help better plan content that directly addresses your target market.
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How can you identify the right key performance indicators for your digital strategy framework?
When creating experiments to improve the KPI performance, make sure that those experiments have a direct impact on the goal you are trying to achieve. For example, if you are looking to improve email open rates, focus on the sender details, timing, frequency, preview text, and subject lines; testing email content itself may have little to no impact on the KPI performance in this case. Another important component of optimization is to give enough time for your test to reach a statistical significance level to be able to rely on your findings. Finally, when creating A/B tests and experiments, it's never a one-off project, so ensure you record all the learnings and create a clear follow-up plan for further testing and validation.
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How can you analyze your competitors' landing pages to improve your own performance?
To automate this process across multiple competitors’ sites, consider AI tools such as ChatGPT and similar to extract the necessary information from competitors’ websites in a tabular format. This will make it more efficient to note the key elements but also to compare them across competitors and your own website.
Activity
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Don’t forget to tune in next Wednesday at 1pm EST for a new episode of The MarTech Show with special guest Maryna Burushkina; CEO at Growth…
Don’t forget to tune in next Wednesday at 1pm EST for a new episode of The MarTech Show with special guest Maryna Burushkina; CEO at Growth…
Liked by Maryna Burushkina
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Why $DV dive? More than just slightly lower 2024 guidance? +Market doubts on efficacy of ad verification +Biz model shifts fr verification to…
Why $DV dive? More than just slightly lower 2024 guidance? +Market doubts on efficacy of ad verification +Biz model shifts fr verification to…
Liked by Maryna Burushkina
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You’re probably spending a big chunk of your day online - reading news articles, having discussions on Reddit, reading reviews about products you’re…
You’re probably spending a big chunk of your day online - reading news articles, having discussions on Reddit, reading reviews about products you’re…
Liked by Maryna Burushkina
Experience
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Education
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Y Combinator
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How to Evaluate Startup Ideas
How to Plan an MVP
How to Talk to Users
How to Launch (Again and Again)
Startup Pricing 101
How to Set KPIs and Goals
Nine Business Models and the Metrics Investors Want
Growth for Startups
How to Improve Conversion Rates
Managing Startup Finances
Modern Startup Funding
How to Work Together
How to Prioritize Your Time
All About Pivoting
How to Pitch Your Startup
Building Culture
How to…How to Evaluate Startup Ideas
How to Plan an MVP
How to Talk to Users
How to Launch (Again and Again)
Startup Pricing 101
How to Set KPIs and Goals
Nine Business Models and the Metrics Investors Want
Growth for Startups
How to Improve Conversion Rates
Managing Startup Finances
Modern Startup Funding
How to Work Together
How to Prioritize Your Time
All About Pivoting
How to Pitch Your Startup
Building Culture
How to Lead
https://www.startupschool.org/companies/6NQhFNlvha1j2w -
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Activities and Societies: Central Participation Council (HMR), Students Union (GSb), SIFE (Students in Free Enterprise)
International Marketing Major
Thesis: 'How to improve online customer engagement for direct insurance?' -
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Activities and Societies: Erasmus exchange program, ESN UCM
Minor in Spanish Business and Culture
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Spanish A1:
- Writing;
- Speaking;
- Reading;
- Listening. -
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Activities and Societies: GSb, HMR, SIFE
- English
- Dutch
- IT
- Skill Development
- Cultural Differences -
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Activities and Societies: Class Representative, University Council.
Foreign Language specialization:
- Ukrainian, English, French, Latin.
Other relative subjects:
- Economics, World History, Communication, IT.
Publications
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Entrepreneurship, Employment, and The Wealth Of Nations
Universidad Complutense de Madrid
See publicationThe relationship between entrepreneurship and employment as seen by the first economists
Languages
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English
Native or bilingual proficiency
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Russian
Native or bilingual proficiency
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French
Limited working proficiency
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Spanish
Limited working proficiency
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Ukrainian
Professional working proficiency
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Azerbaijani
Elementary proficiency
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Latin
Elementary proficiency
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Dutch
Elementary proficiency
Recommendations received
12 people have recommended Maryna
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My latest disappointment with how employees even at Fortune 100 companies abuse AI to its limits... Seeing an email follow-up after a phone call from…
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Congratulations to Jeff Shiner, Pedro Canahuati the entire team at 1Password on the launch of their new security solution, Extended Access Management…
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🇺🇦🇪🇺We have managed to organize a very powerful Tech Ecosystem Summit 2024, which brought together more than 400 offline participants in Kyiv…
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Grateful to Her Excellency Kitoko Gata Ngoulou, the Ambassador of Chad for the invitation to the opening of an exhibition by the esteemed…
Grateful to Her Excellency Kitoko Gata Ngoulou, the Ambassador of Chad for the invitation to the opening of an exhibition by the esteemed…
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🚀 Exciting times at SIM Conference by Startup Portugal in vibrant Porto! For 2 days, we showcased Dengun's Startup Studio & Product Builders MVP and…
🚀 Exciting times at SIM Conference by Startup Portugal in vibrant Porto! For 2 days, we showcased Dengun's Startup Studio & Product Builders MVP and…
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