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Made in America: Former Steel Worker Ignites BBQ Business | Episode 2

GoDaddy
204K subscribers
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67K views 8 months ago #GoDaddy #PopupShop #bbq
Welcome to Season 5, episode 2 of Made in America. In their own words, Darren and Theresa Carter talk about their journey to starting Carter’s BBQ, the inspiration behind their small business and why it’s so important for them to provide food that people love. Brought to you by GoDaddy. Watch all episodes of Made in America: https://bit.ly/gdmadeinamerica Darren Carter left his high-paying job in an Ohio steel mill to bet on himself and go all in on Carter’s BBQ with his wife Theresa. Barbecue equals family and community for the couple. It’s Darren’s muse and happy place—one that stemmed from watching his father barbecue for family holidays growing up. It’s also a way for Darren to honor his enslaved ancestors who were only given the toughest meats to work with. He calls them “The Unknowns Black Pitmasters” and even started an online community by the same name of like-minded Black pitmasters with a shared love for barbecue. Darren’s goal  …...more
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Early morning with Darren of Carter's BBQ

0:00

"Made in America" narration

1:05

Darren's preparations for the pop-up

1:25

The day before the pop-up

3:38

Darren and Theresa's family life

3:55

The Importance of barbecue in their lives

5:30

Improving online presence with help from GoDaddy

5:44

Darren's journey from steel mill to BBQ

6:04

Darren's passion for barbecue and its history

7:36

The Unknowns - Black Pitmasters

8:08

Darren's personal struggles

9:08

Theresa's role in Carter's BBQ

10:18

Darren's overnight preparations for the pop-up

11:24

The pop-up event

13:29

Reflections on their journey

14:28

Preview of the next episode

14:57
Made in America: Former Steel Worker Ignites BBQ Business | Episode 2
89Likes
67,763Views
Jul 252024
Welcome to Season 5, episode 2 of Made in America. In their own words, Darren and Theresa Carter talk about their journey to starting Carter’s BBQ, the inspiration behind their small business and why it’s so important for them to provide food that people love. Brought to you by GoDaddy. Watch all episodes of Made in America: https://bit.ly/gdmadeinamerica Darren Carter left his high-paying job in an Ohio steel mill to bet on himself and go all in on Carter’s BBQ with his wife Theresa. Barbecue equals family and community for the couple. It’s Darren’s muse and happy place—one that stemmed from watching his father barbecue for family holidays growing up. It’s also a way for Darren to honor his enslaved ancestors who were only given the toughest meats to work with. He calls them “The Unknowns Black Pitmasters” and even started an online community by the same name of like-minded Black pitmasters with a shared love for barbecue. Darren’s goal is to put Carter’s BBQ on the map and someday sell his sauce and rubs online. Empower by GoDaddy partners with the Carters to do just that by creating a website and online store that streamline orders and reflects their passion for the business. As Darren and Theresa prepare for a local pop-up event, we see the time and sacrifice it takes to run a small business. Darren stays awake all night monitoring meat temperatures. Theresa cooks side dishes after her 9-5. Beyond barbecue, Darren and Theresa are foster and adoptive parents giving the best love and care to the children in their lives. They see their business as an important way to show their kids they can make it in the world and build generational wealth. With the success of the pop-up, the couple reflects on their small business journey, the importance of taking risks and betting on a dream. In episode 3 of Season 5, Made in America, you’ll meet Vonda and Lisa, aka “the pickin’ ladies,” who turn trash to treasure at Gray Brush Vintage Market in Portsmouth, Ohio. Learn more about Carter’s BBQ: https://cartersbbq216.com/ Learn more about The Unknowns Black Pitmasters:   / theunknownsblackpitmasters   Learn more: https://www.godaddy.com/Made-in-America Subscribe to GoDaddy: http://bit.ly/GoDaddy-Subscribe References: There are over 391,000 children and youth in foster care in the United States, with more than 100,000 of them awaiting adoption. (US Department of Health & Human Services, Administration for Children and Families, https://www.acf.hhs.gov/sites/default...) Research has shown that adults with ADHD can be five times more likely than others to attempt suicide. (National Library of Medicine, https://pubmed.ncbi.nlm.nih.gov/33345... University of Glasgow, https://www.gla.ac.uk/news/archiveofn... In the past three years, there’s been a 60% increase in the rate of Black business startups. (Venture Forward, https://www.godaddy.com/ventureforwar...) If you or someone you know is struggling with suicidal thoughts or mental health matters, the 988 Lifeline can support or connect you with a trained crisis counselor. Dial 988 or visit www.988lifeline.org Learn more about GoDaddy: https://www.godaddy.com    / godaddy     / godaddy     / godaddy     / godadd   #GoDaddy #MadeinAmerica #bbq #PopupShop #AmericanCuisine #BBQBusiness #BBQEnthusiast #BBQPitmaster #FoodTruckLife TIMESTAMPS: 00:00 Early morning with Darren of Carter's BBQ 01:05 "Made in America" narration 01:25 Darren's preparations for the pop-up 03:38 The day before the pop-up 03:55 Darren and Theresa's family life 05:30 The Importance of barbecue in their lives 05:44 Improving online presence with help from GoDaddy 06:04 Darren's journey from steel mill to BBQ 07:36 Darren's passion for barbecue and its history 08:08 The Unknowns - Black Pitmasters 09:08 Darren's personal struggles 10:18 Theresa's role in Carter's BBQ 11:24 Darren's overnight preparations for the pop-up 13:29 The pop-up event 14:28 Reflections on their journey 14:57 Preview of the next episode

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GoDaddy

204K subscribers