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290 pages, Hardcover
First published March 9, 2015
Many thanks to Emma for spotlighting this book.
A joke that went too far
A few years ago, en route from New York to South Africa, a woman sent a series of tweets (excerpts are from the book, emphasis by me):
"Weird German dude, you're in first class, it's 2014 get some deodorant- inner monologue as I inhale BO. Thank God for pharmaceuticals"
Then, at Heathrow:
"Chili- cucumber sandwiches- bad teeth. Back in London"
Then before boarding the final leg:
"Going to Africa. Hope I don't get AIDS. Just kidding, I'm white"
A few hours later, her life imploded.
And it probably might remain that way. Because the public never forget, there are no second chances given in the court of public opinion. Life, as she knew it, was over. Possibly forever.
Admittedly her jokes were in poor taste-reprehensible even- but in the court of public opinion via FB and Twitter, her penance, as far I could surmise from the book, is that she lives with the shame. Forever.
A life destroyed
This woman's story- in addition to a multitude of other cases- forms the premise of So You've Been Publicly Shamed
Politicians, authors, porn stars, ordinary folks. Whether caught in a lie or a senseless act of their own making.
Consequently, Jon Ronson set out to chronicle their lives, a post-mortem of sorts. Did they ever recover? If so, who and why?
Truth to Power? Social Justice? Or maybe simple vindictiveness?
My question is: What have YOU and I posted to social media and could it stand close scrutiny?
Overall, the author handled the victims and subject matter with compassion and I dare say this will have you reviewing your participation in any form of online shaming.
The common assumption is that public punishments died out in the new great metropolises because they’d been judged useless. Everyone was too busy being industrious to bother to trail some transgressor through the city crowds like some volunteer scarlet letter. But according to the documents I found, that wasn’t it at all. They didn’t fizzle out because they were ineffective. They were stopped because they were far too brutal.
...
The people we were destroying were no longer ... public figures who had committed actual transgressions. They were private individuals who really hadn’t done anything much wrong. Ordinary humans were being forced to learn damage control, like corporations that had committed PR disasters. It was very stressful.
There’s a formula to this skit: Someone cluelessly posts a comment, photo, joke, nasty slur or diatribe on what they think is a closed network among friends, or like-minded others. Why they do it — having seen the wreckage of others — is a head-scratcher. Perhaps it’s social media’s thrill of immediate interaction and reaction that feeds the dopamine in the brain. And stupidity.
Then someone redistributes the post, often with their own scolding analysis. And then it’s on. The evil-doer is roundly and repeatedly excoriated as more and more people jump in to add their wisdom, calling for the person to be fired, kicked out of school or run out of society.
Such internet pile-ons allow us to proudly — and very publicly — wave our banner of personal virtue. In doing so, the offender is taught a lesson, as are possible future offenders. It’s a harsh world with this self-policing. ...
Ari Cohn, who works for FIRE (the Foundation for Individual Rights in Education) said common sense concerning the offending person’s language matters not. Activism for social justice takes no prisoners.
“Students now have the ability to make their voices heard — for better or for worse,” said Cohn. “A mob will very quickly achieve results. Schools and businesses don’t want PR disasters. They capitulate.”
is neither a cold-blooded solution to a problem nor a failure of inhibition; most of all, it doesn't entail a blindness to moral considerations. On the contrary, morality is often a motivating force: "People are impelled to violence when they feel that to regulate certain social relationships, imposing suffering or death is necessary, natural, legitimate, desirable, condoned, admired, and ethically gratifying."