Stop guessing. Start growing. Digital marketing shouldn’t be a shot in the dark. With Specificity, you get real-time data, hyper-targeted ads, and zero wasted impressions—just real customers, real conversions, and real growth. Get specific. Get results. Get Specificity. #MarketingEvolution #NoMoreWastedAdSpend #HyperTargeting #GetSpecific
Specificity
Advertising Services
Tampa, Florida 340 followers
• Marketing Experts📈 • Industry Rulebreakers 🚨 • Hyper-focused Targeting 🎯 • Tampa, FL 🌴
About us
Specificity (SPTY-OTCQB) is a publicly traded digital marketing firm specializing in better audience ID technology and campaign management. The current data volatility found in big tech, big social and virtually every adtech platform is real and they have no reason to actually solve it. Broader, less targeted campaigns require more spend and thus garner more profit.. for them. We built a work-around that gives marketers back control of the audiences they reach making the campaign analytics exponentially more impactful and accurate. With our acquisition of AImplify, we now bring AI programming and resources to the table offering not just efficiency through automation but more importantly, machine learning directed towards the identification of high converting audiences and trends. Our audience ID technology combined with AI will deliver serious targeting and conversion tools by the end of 2023. We are an eclectic group of data geeks, marketers, content creators and business analysts. Rarely do find serious creative horsepower and data experts under one roof. This combination makes us a powerful ally in navigating the digital marketing landscape to the benefit of those seeking to grow their brands and company revenue through digital marketing strategy.. which is just about every company in the world. Specificity is also the parent company of PickPocket™, The Investor Center, Tradigital Partners, and Bullseye.
- Website
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https://specificityinc.com/
External link for Specificity
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- Tampa, Florida
- Type
- Public Company
- Founded
- 2021
- Specialties
- Adtech, Digital marketing, AI, Martech, Social media, Campaign management, Analytics, Data modeling, Content creation, Website , Ecommerce, Lead generation, Branding, Marketing, Email marketing, Audience identification, and Target marketing
Locations
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Primary
Get directions
410 Ware Blvd
508
Tampa, Florida 33619, US
Employees at Specificity
Updates
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🚀 Specificity Just Leveled Up In-Market Marketing! 🚀 We’re taking audience targeting to the next level—fueling social and display ads with the same high-intent data that makes our campaigns unstoppable. No bots. No wasted spend. Just real consumers ready to buy. 🔥 What’s new? ✅ Daily nationwide intent feeds delivering in-market audiences across digital channels ✅ Fraud-free ad placements on social, display & Connected TV (CTV) ✅ AI-driven down-funnel automation turning prospects into loyal customers Big Tech’s ad platforms aren’t built for this. That’s why you need a hybrid model—one that actually works. Ready to stop wasting ad dollars? Let’s talk. 🔗 Read more: https://lnkd.in/eR7CuQzs #DigitalMarketing #AdTech #InMarketMarketing #NoMoreBotTraffic
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💥 OUR NEW SITE IS LIVE!! 💥 ⚡ It’s time to reimagine adtech and how we choose audiences to engage. You need the industry’s only TRUE Hybrid model that combines tech to eliminate fraud and waste with the creative skills to make consumers fall in love with your brand! Focus ad spend on conversion funnels within audiences showing interest and get the brand lift you need to convert at the same time- with the same money!!! 📣 Getting people to fall in love with your brand doesn’t have to be so hard! 🔥 We offer the only 360° view of the customer journey providing brand touch points along every step of the way! From Identifying intent to conversion, Specificity delivers and tracks! True attribution starts at the top of the funnel, not just the bottom! www.specificityinc.com
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Traditional marketing strategies what work are like finding a four-leaf clover—rare! 🍀 With Specificity, we give you the power of real-time intent data to reach the right audience, every time. No luck required—just precision. #Specificity #DataDrivenMarketing #NoLuckJustResults
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Happy Pi Day! 🥧 You wouldn’t accept 3.14% of your budget going to waste… so why let 50-60% of your ad spend vanish into bot traffic & fake MAIDs? At Specificity, we deliver real humans, real results—not just numbers that look good on paper. Ready to make your ad spend count? Let’s talk: www.specificityinc.com #PiDay #AdTech #MarketingFraud #Specificity
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Why Specificity’s CTV is Superior to Traditional TV: Your audience has moved to streaming. Has your advertising? Specificity’s CTV puts your ads on premium platforms like Hulu, ESPN+, and Discovery+—where your audience is actually watching. Seamless integration, zero waste, and real targeting. It’s time to upgrade your TV strategy. #Specificity #CTV #SmartAdvertising #StreamingAds
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Happy Birthday to our fearless leader, Jason Wood! 🎉 Your vision, innovation, and drive continue to push Specificity to new heights. Wishing you a fantastic day filled with success, joy, and maybe even a little time to celebrate! 🥳 Drop a birthday shoutout in the comments! 🎊 #HappyBirthday #Leadership #Specificity
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CTV you can actually measure. Traditional TV leaves you guessing. With Specificity’s CTV, you get real data, real insights, and real ROI. Track, optimize, and make every ad dollar count. #Specificity #CTV #DataDrivenMarketing #TrackableResults
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Specificity is just different. The game has changed. Has your marketing? Most agencies do slick ads and media buying. We do that and solve the biggest problem in digital marketing—wasted ad spend. No bot traffic. No click fraud. No wasted dollars. Real, high-intent audiences—delivered daily. We don’t sell data. We use it to drive results. 2024’s AI-driven ad platforms are volatile and broken. Specificity is the hybrid model built for this new era.