The demand generation agency connecting brands to growth
PAN’s tailored strategies for demand generation, lead generation, and account-based marketing help B2B technology and healthcare companies amplify messaging, drive engagement, accelerate sales cycles, and boost revenue to drive sustainable growth.
Our data-driven approach identifies who your buyers are, what messages resonate with them, and which digital channels they spend time on. We then execute targeted omni-channel campaigns to heighten brand awareness and convert qualified B2B prospects into leads at every stage of the funnel.
It’s way harder to get them than to keep them. Build trust and shape your brand identity with consistent messaging and campaigns to generate qualified leads that can be nurtured into loyal customers—fueling recurring revenue and igniting new growth.
The more you engage, the more your brand is top of mind. Tailor your demand campaigns to drive awareness, spark genuine interest, and ignite engagement with your brand and its solutions through different stages and at key points along the buyer’s journey. Bring qualified leads to the table and get them excited about what you offer, creating loyal and vocal brand advocates.
Hyper-targeted, hyper-effective. Lean into those key targets and high-value accounts with personalized digital strategies and campaigns that directly address their needs and pain points.
Key Demand & Lead Generation Services
Strategy & Planning
Account-Based Marketing
Messaging & Brand Narratives
Paid Media
Marketing Operations
Content & SEO
CRO
Reporting, Analytics, & Optimization
We find true success for our clients when we bring together brand awareness efforts with demand generation activities and keep a seamless narrative throughout the funnel.”
Zareen Fidlon, Senior Vice President, Integrated Marketing at PAN
Success stories, insights, and resources: Demand & Lead Generation
Dive into our client success stories, insight reports, and personal blog posts to see how we operate.
View Our Insights
