Featured Research
Exploring Technology Preferences Among Gen Z
Exploring Technology Preferences Among Gen Z reveals how shifting interests among Gen Z consumers (11-26) in the U.S. are affecting the technology industry.
Our Mission
The mission of the Consumer Technology Association (CTA)® is to help innovators of all sizes grow their business. Technology is about changing people's lives for the better. It's about ideas, large and small, that keep us connected, that help us move and that spark even bigger ideas.
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We believe that every company — from big, multinational companies to startups — has a voice in shaping our vibrant industry. Join CTA and all our member companies, and together we’ll face the most pressing issues affecting your business.
We provide the platform for tech leaders to connect and collaborate, plus guide future innovators to propel the industry forward. Through exclusive events, working groups, mentor programs and more, we provide you with key opportunities to make invaluable connections.
With more than 70 committees, subcommittees and working groups and roughly 1,100 participants, the CTA Technology and Standards program maintains an unmatched reputation as a credible and flexible standards-making body accredited by the American National Standards Institute (ANSI).
