Bridgestone Supports Larry Fitzgerald's First Down Fund

Bridgestone, a partner of the NFL, has partnered with Arizona Cardinals wide receiver Larry Fitzgerald and his foundation, the First Down Fund, which is now being highlighted in a series of new TV spots airing in-game.

The First Down Fund provides underserved youth and families in Larry’s hometown of Minneapolis, MN, with technology needed to facilitate their education.

In the spots, Bridgestone surprises Larry with personal videos from some of the kids the First Down Fund has helped. Bridgestone has also made a financial contribution to the First Down Fund.

The campaign will run over the course of the following weeks and can be seen during these broadcasts:

Week 5 – Sunday, Oct. 11 (NBC | SNF) – Minnesota Vikings v. Seattle Seahawks
Week 6 – Sunday, Oct. 18 (NBC | SNF) – Los Angeles Rams v. San Francisco 49ers

The Goodyear Tire & Rubber Company has named Ryan Waldron as president of the company's Americas business unit, reporting to Chief Executive Officer and President Mark Stewart. He succeeds Steven R. McClellan, who retired on April 1.

"At Goodyear, our customers are at the center of everything we do, and in Ryan Waldron, we have a customer-centric, execution-focused business leader with a deep understanding of both the marketplace and all aspects of our business, as well as a proven track record of delivering results," Stewart said. "I am thrilled to announce him as president of Goodyear's Americas business and have enormous confidence that under his leadership, both the company and our customers will reach even greater levels of success."