About
A self-initiating and driven individual, strategic leader, and sits at the helm of two…
Articles by Sonia
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You Are What You Eat
You Are What You Eat
Chef Luciano Schipano explains that it’s important to choose foods that are nutritious and fuel your body instead of…
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BonBon Collections turns to MenuSano to provide easy nutritional analysis to better serve their food-restricted customers.
BonBon Collections turns to MenuSano to provide easy nutritional analysis to better serve their food-restricted customers.
“We are responsible for people’s lives,” says founder Thao. “Hiring a nutritionist can be costly, especially since we…
Contributions
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You're faced with numerous new product ideas in a competitive market. How do you decide which ones to pursue?
When faced with numerous new product ideas, it’s essential to align your decision-making process with strategic priorities and data-driven insights. Here’s a framework I use: 1. Market Potential 2. Customer-Centricity 3. Unique Value Proposition 4. Feasibility 5. Alignment with Core Competencies 6. Revenue and ROI Potential 7. Strategic Fit 8. Risk Assessment Finally, create a scoring matrix to objectively rank the ideas based on these criteria. This structured approach ensures you’re investing resources in products with the highest likely likelihood of success.
Activity
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Sharing great news with you :) I’m thrilled to share that I’ll soon be visiting Toronto and Vancouver! 😎 It’s an amazing opportunity to connect…
Sharing great news with you :) I’m thrilled to share that I’ll soon be visiting Toronto and Vancouver! 😎 It’s an amazing opportunity to connect…
Liked by Sonia Couto
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Cybersecurity isn’t just a tech issue it’s a leadership one. I had an incredible conversation with Brittany Greenfield, CEO of Wabbi, about AI…
Cybersecurity isn’t just a tech issue it’s a leadership one. I had an incredible conversation with Brittany Greenfield, CEO of Wabbi, about AI…
Shared by Sonia Couto
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3 Sales Skills Everyone Needs to Master: 1️⃣ Persuasion – Whether you’re selling a product, an idea, or yourself, the ability to influence is…
3 Sales Skills Everyone Needs to Master: 1️⃣ Persuasion – Whether you’re selling a product, an idea, or yourself, the ability to influence is…
Liked by Sonia Couto
Experience
Education
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Licenses & Certifications
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Healthy & Safety in Mineral Exploration
Prospectors & Developers Association of Canada (PDAC)
Issued -
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Operations Supply Chain Management
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Volunteer Experience
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Mentor
The Forum
- Present 3 years
Science and Technology
As a Mentor for the Forum’s Mentor Program I provide mentorship to women entrepreneurs with the guidance, knowledge, and community they’ll need to thrive in business.
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Director Board of Directors
Canadian Foundation for Dietetic Research
- 1 year 3 months
Health
The Canadian Foundation for Dietetic Research represents a specific and important niche within the world of healthcare research. Our grants are used to support the research of dietitians within the context of their practices, and as such your donations, position CFDR to directly improve the health of Canadians on a daily basis. Your donations are vital to providing science-based research evidence that guides the treatment and prevention of chronic disease, and improves the nutritional health of…
The Canadian Foundation for Dietetic Research represents a specific and important niche within the world of healthcare research. Our grants are used to support the research of dietitians within the context of their practices, and as such your donations, position CFDR to directly improve the health of Canadians on a daily basis. Your donations are vital to providing science-based research evidence that guides the treatment and prevention of chronic disease, and improves the nutritional health of all Canadians.
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Ambassador
after BREAST CANCER (ABC)
- 3 years 1 month
Health
after BREAST CANCER is a breast cancer charity that is there for breast cancer graduates who cannot afford to have their basic needs met or purchase a proper mastectomy bra and breast prosthesis after mastectomy or lumpectomy surgery at NO COST!
Honors & Awards
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Most Innovative Food & Beverage Tech Company 2022
Lux Life, Restaurant & Bar Awards
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Business leader of the year (North America) 2021
Influential businesswoman awards
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RBC Women of Influence Nominee 2020
RBC Women of Influence
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Best Tech Manager
Timmy Awards
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Top CEO of the Year 2019
IAOTP
“Choosing Sonia and MenuSano for this award was an easy decision for our panel to make. She is brilliant at what she does and contributed so much of her wisdom and passion to the business world. She is a force to be reckoned with. Yet with all of her success she remains humble, gracious, and she is an inspiration to professionals all over the globe. We felt she would make an amazing asset to our organization. We are looking forward to seeing more amazing things from this incredible woman.”
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Leadership Elite- Most Influential Woman in Software Development Canada
CV Magazine
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IT Business Woman of the Year 2016
CV Magazine
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Game Changer of the Year- Canada
ACQ5 Global Awards
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Most Influential Woman in Software Development- Canada
CV Magazine
Languages
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English
Full professional proficiency
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Portuguese
Native or bilingual proficiency
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Spanish
Professional working proficiency
Recommendations received
1 person has recommended Sonia
Join now to viewMore activity by Sonia
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I’ve spent years scaling businesses, turning ideas into reality, building teams, and creating growth systems. But I didn’t fully grasp early on that…
I’ve spent years scaling businesses, turning ideas into reality, building teams, and creating growth systems. But I didn’t fully grasp early on that…
Shared by Sonia Couto
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It was a lovely day for all of us. More important, the work we are doing - sharing our stories - matters - to friends, sisters, daughters. I hope…
It was a lovely day for all of us. More important, the work we are doing - sharing our stories - matters - to friends, sisters, daughters. I hope…
Liked by Sonia Couto
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Exploring the startups in mining world with Sonia Couto. It can be very challenging for startups to get into the mining industry for a number of…
Exploring the startups in mining world with Sonia Couto. It can be very challenging for startups to get into the mining industry for a number of…
Liked by Sonia Couto
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🚀 Why we need to rethink healthcare: A proactive approach 🏥 If you grew up in Eastern Europe, you probably heard this at least once: "Ah, you’re…
🚀 Why we need to rethink healthcare: A proactive approach 🏥 If you grew up in Eastern Europe, you probably heard this at least once: "Ah, you’re…
Liked by Sonia Couto
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Many founders believe that launching an MVP means delivering a polished, nearly final product. They delay for months—sometimes years—adding features,…
Many founders believe that launching an MVP means delivering a polished, nearly final product. They delay for months—sometimes years—adding features,…
Shared by Sonia Couto
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Every day is International Women's Day at the Femina Collective. #internationalwomensday #womeninmining #buildmomentum
Every day is International Women's Day at the Femina Collective. #internationalwomensday #womeninmining #buildmomentum
Liked by Sonia Couto
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This International Women’s Day, Hackergal would like to send a special shoutout to CIBC, for their support of our mission to empower the next…
This International Women’s Day, Hackergal would like to send a special shoutout to CIBC, for their support of our mission to empower the next…
Liked by Sonia Couto
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We’re so excited to announce our partnership with Cognizant Canada! Cognizant’s social impact is focused on “Engineering Impact for Good”, empowering…
We’re so excited to announce our partnership with Cognizant Canada! Cognizant’s social impact is focused on “Engineering Impact for Good”, empowering…
Liked by Sonia Couto
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Finally, someone said it … you DON’T have to get up at 5am to be successful. In July of 2024, I became a member of The Trouble Club. I am a fan…
Finally, someone said it … you DON’T have to get up at 5am to be successful. In July of 2024, I became a member of The Trouble Club. I am a fan…
Liked by Sonia Couto
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MAJOR ANNOUNCEMENT from Schulich Venture Academy for ONTARIO STARTUPS! - $3.3 MILLION in FUNDING! Founders, startup execs, and ecosystem…
MAJOR ANNOUNCEMENT from Schulich Venture Academy for ONTARIO STARTUPS! - $3.3 MILLION in FUNDING! Founders, startup execs, and ecosystem…
Liked by Sonia Couto
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The mining industry is evolving, and startups are at the forefront of driving innovation. But how do they break through and scale in such a complex…
The mining industry is evolving, and startups are at the forefront of driving innovation. But how do they break through and scale in such a complex…
Shared by Sonia Couto
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